Marketing Archivos - Esencial Blog

23 April 2019

In an ever-changing world, advertising must constantly adapt to the new challenges it faces. In this new market, Netflix is the [...]

Consumers have changed a lot. Years ago, in a shopping cart we could find oranges, melons, bread or milk. Today, there are [...]

International Marketing Strategies of Spanish Wine Exporters Due to the globalization of the wine sector and the increase in [...]

Every business needs a social media strategy. So if you are using Twitter as your business or company’s main social network, it’s time [...]

Many digital marketing experts are saying that artificial intelligence will be the big story of 2018. But when they say “artificial [...]

Social networks are powerful tools to reach potential customers, and everyone knows it. Nowadays, when undertaking any business [...]

Surely, you must be thinking that your company specializes in digital marketing or web design; however the most important area of your [...]

Customers increasingly expect a one-to-one relationship with brands. They pay attention to companies that show they care by knowing [...]

Interview with fashion marketing specialist Jean Marc Rejaud Jean Marc Rejaud, professor at the Fashion Institute of Technology in New [...]