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5 tips to boost the effectiveness of your team meetings

Whether you are a student or you already landed a job, you probably have to work on teams. And we all know how frustating unproductive meetings can be. To avoid this kind of meetings, Inc. Magazine lists 5 tips that will boost the effectiveness of your team meetings:   Picture by Luigi Mengato Plan ahead Take time to plan the meeting beforehand! This a simple but eff [...]
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Nivel de competencias digitales entre directivos españoles

Las empresas españolas en general, y sus dirigentes en particular, tiene todavía mucho camino por recorrer en la carrera de la digitalización, sin grandes diferencias ni entre sectores o por tamaño de la empresa. Así se desprende del estudio "Nivel digital directivo" elaborado por RocaSalvatella, EADA y Penteo en base a más de 600 encuestas a directivos. Princi [...]
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Entrepreneur women – TEDx Barcelona Women Recap (III)

Why are there less women than men entrepreneurs? Despite the fact that more than 50% of college students are female, they represent only 35% of start-up business owners, according to Forbes. Scott Shane, professor at Case Western Reserve University and contributor to Entrepreneur magazine, considers that to the question “are men better at entrepreneurship than women?” people woul [...]
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Review of Tom Van der Heyden’s conference “Doing business in China” at TBS Barcelona

On Friday 22, we had the pleasure of receiving Tom Van der Heyden to TBS Barcelona, CEO of S3 Group, specialized in exporting, sourcing and consulting. The event was organized as part of our International Management course, which allows students to first year to have important concepts in relation to the different cultures of our world. Jean-Romain Bruson, a Bachelor student who atte [...]
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Lead like a girl – TEDx Barcelona Women Recap (II)

It’s called the “glass ceiling”. An invisible barrier that prevents women from accessing power positions in business or politics. “At the lowest levels, more than half of the employees in organizations are female. As you move to each successively higher level in the organization, the number of women steadily shrinks. At the CEO level, worldwide, there are only 3% to 4% who ar [...]
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II International Governance Workshop at TBS Barcelona reviewed by professor Peter Crow

With his consent and in appreciation for his deference, we reproduce here below the post International Governance Workshop: Reflections written Peter Crow on his blog about the seminar organized by TBS Barcelona teacher Wafa Khlif. He also posted a post for every session we compiled at the end of the article. The second annual International Governance Workshop is com [...]
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Why invest in women? Shifting the gender balance by sensitivity – TEDx Barcelona Women Recap (I)

The third edition of the TEDx Barcelona Women wanted to shift the balance. Women are underrepresented in corporate boards, are too often payed less and face challenges men don't even have to think about. Aurélie Salvaire, curator of TEDx Barcelona Women (and visiting professor at TBS Barcelona), presented this edition in the crowded interior of the Casino L'Aliança d [...]
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Trabajo Próximo: ofertas de trabajo geolocalizadas

La proximidad al domicilio puede ser un elemento muy importante a la hora de decantarse por un empleo. Igualmente, para una empresa, más proximidad puede ser también un valor añadido para considerar a un candidato. Geolocalizar tanto a la empresa como al posible trabajador es la idea tras la app Trabajo Próximo, nacida de la incubadora de start ups digitales Barcelona Silicon B [...]
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Great Place to Work 2015: España y Europa

Por 13º año consecutivo, se ha publicado la lista de las empresas mejor valoradas para trabajar en ellas según indicadores de calidad que se valoran mediante encuesta a los propios empleados, representando a más de 10 millones de empleados a nivel mundial. ¿Qué aspectos son los más valorados por los empleados? > Liderazgo competente y que gen [...]
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Valuable copywriting lessons from Mad Men

Find here below the basics on copywriting shown on Mad Men TV show and compiled by Copy Hackers in a great and that might be summarized in six big topics: 1. Market and competition research 2. Consumer behaviour analysis 3. Differentiation 4. Creative atmosphere 5. Outstanding texts 6. Follow the advertising rules ______________ [...]
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